


BGF is one of the UK and Ireland’s most active growth capital investors, backing ambitious businesses and the people building them.
Its portfolio brings together hundreds of leaders navigating many of the same questions around growth, leadership and an ever-changing economic landscape.
The annual BGF Forums create an opportunity to bring that community together: to step away from the day-to-day, hear from leading thinkers and, importantly, learn from one another.
be-good helps turn those gatherings into live experiences designed to make those conversations count.
The Brief
BGF wanted to create a forum that offered its business leaders more than a day of interesting content.
The ambition was to bring its portfolio community together around the issues shaping business, leadership and growth, combining expert perspectives with opportunities to exchange experiences, challenge thinking and build relationships.
In 2023, the programme brought together 200 business leaders and 250 CEOs from across BGF's portfolio.
In 2024, the audience grew again.
The Challenge
With an audience of experienced leaders, content has to earn their attention.
The programme needed to tackle big economic, political and leadership questions while still creating enough space for people to discuss what those ideas meant for their own businesses.
The value of bringing hundreds of leaders together isn't simply giving them access to great speakers, but giving them access to each other.
Our Thinking
We designed the forums around both sides of that equation.
On stage, leading voices brought fresh perspectives on the forces shaping business.
In 2023, speakers included Mehreen Khan, Rory Stewart, Alastair Campbell and Emily Maitlis, alongside a panel featuring Sarah Gillard and John Rosling, chaired by Adam Edmans.
The 2024 forum built on that foundation, with contributors including Alastair Campbell, Bruce Daisley and Bonnie Linieres, alongside Rosaleen Blair CBE, Eamon Donnelly and Jim Meredith in conversations exploring leadership and growth.
Around the programme, the experience gave BGF's community the opportunity to connect, compare experiences and continue the conversations sparked on stage.
The Outcome
Across both years, the forums created something increasingly valuable for BGF: a place for its portfolio community to come together.
Leaders left with new perspectives on the challenges ahead, stronger relationships across the network and ideas they could take back into their businesses.
Behind it all was a genuinely collaborative partnership with the BGF team, whose values, ambition and commitment shaped the experience alongside us.
”I wanted to send a big thank you again for all the brilliant and first class support at this year’s Growth Forum. The consistent feedback has been that it’s been a big step up from previous events and the small details really made a huge difference - which is all credit to you.“















